Altihut: A Leading Example of Sustainable Tourism in Academic Spotlight
Altihut’s innovative approach to high-altitude hospitality has been recognized in the latest academic publication Marketing and Consumer Behaviour in Sustainable Tourism (Routledge, Taylor & Francis Group). In Chapter 7, “Sustainability Initiatives in Tourism and Marketing of Sustainable Tourism Destinations,” authored by Iza Gigauri, Catalin Popescu, and Maria Palazzo, Altihut is featured as a dedicated case study, illustrating how remote mountain refuges can balance environmental stewardship, local community engagement, and visitor experience (routledge.com).
Thanks to open access via Google Books, Chapter 7 is freely available for reading online, allowing anyone to explore Altihut’s model in depth. This academic recognition underscores Altihut’s role not only as a mountain refuge but also as a living laboratory for sustainable tourism innovation.
Read Chapter 7 on Google Books:
Marketing and Consumer Behaviour in Sustainable Tourism – Chapter 7